When filling out the metadata spreadsheet, please keep in mind that Apple requires that you provide a unique description for your ebook. The description should not only repeat information already provided in the metadata. The description must be unique and not a duplicate description used for other books, even other books written by the same author. “Book by author” and “action adventure book” are not considered complete descriptions by Apple. Apple will reject descriptions like this and your ebook will not go live in the iBookstore until a unique description is provided.